Challenge
Stripe Billing had been successfully handling Northius’s enrolment and tuition instalments, but the platform’s expansion revealed the need for more specialised solutions. While Stripe’s subscription system provided essential core functionality, Northius identified several unique requirements demanding bespoke development. Chief among these was the complexity of operating numerous brands via a single Stripe account—an arrangement that often led to uniform branding and limited differentiation on customer-facing payment pages.
Additionally, Northius’s teams sought deeper knowledge of Stripe’s capabilities, including reconciliation processes and advanced features critical for scaling payment operations. As the organisation continued to evolve, adapting its payment flows quickly and smoothly became essential to avoid disrupting user experience.
By seeking specialised support that encompassed both technical enhancements and targeted employee training, Northius aimed to maintain its competitive edge while delivering a streamlined payment journey for students across diverse brands.
Solution
Square1 responded to Northius’s needs with a multi-faceted approach designed to address both immediate technical gaps and long-term operational improvements. Central to this solution was comprehensive consulting that directly addressed Northius’s unique setup:
Customised Training: Square1 led in-depth sessions covering Stripe Billing, financial reporting, and best practices, empowering Northius’s teams to optimise their day-to-day operations.
Q&A Sessions: By submitting queries beforehand, Northius’s teams ensured that training was highly relevant and productive, with real-time troubleshooting and clarity on pressing challenges.
mplementation Guidance: Square1 offered strategic advice on integrating Stripe products within Northius’s existing systems, emphasising minimal disruption and maximum efficiency.
The ability to generate payment links also addressed another issue around customers failing to attend booked appointments. Stripe was able to give Ray Studios a solution by providing payment links for no-shows to cover the cost of missed appointments.
Results
Ray Studios has grown quickly each month since the Stripe implementation. The simplicity of its in-house tool allows staff to effortlessly process payments within the clinic, while the powerful reporting and customer service tools allow it to monitor business growth and keep customers happy. For Ray Studios, the most notable benefit is the amount of processing time saved for the team.
Moving to omnichannel payments has also made an impact. Both customers and staff benefit from a more flexible payment process, which allows funds to flow much faster, ultimately saving up to two working days per month.
Splitting payments at the source between doctors and staff was the perfect solution for Ray Studios to operate smoothly in compliance with French regulations. Having a user experience that is both fast and engaging is helping Ray Studios retain customers – while missed appointments are also generating additional revenue.
In addition to consulting, Square1 created an external middleware solution to generate brand-specific landing pages. This approach guaranteed that each brand under the Northius umbrella retained its identity whilst delivering consistent payment workflows. By providing dedicated URLs and customised branding, these new landing pages offered a seamless user experience, elevating the perception of professionalism and brand cohesion across Northius’s multiple educational offerings.
About Partner
Square1 is an award-winning creative web and mobile software development company with offices in Ireland, France and Spain, and the first agency listed in the Stripe Partner Program. Providing consultative and integration support for businesses looking to update their payment experience, Square1 identifies the right mix of Stripe products to use, supporting an existing development team or doing full “hands on keyboard” development. It has helped over 120 Stripe users to date.
